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VIDEO: How an online retail strategy built men’s skincare brand Marlowe

Simon Thomsen
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The Beach House Group co-founders: PJ Brice, Shaun Neff, Lance Kalish and Ido Leffler.

LA-based brand incubator Beach House Group built the men’s skincare range Marlowe, using an online retail strategy, concluding that reviews online were the best way to build brand loyalty.

Their brands also include oral care, luggage, playhouse kits, and the children’s stationery brand Yoobi, which donates school supplies to kids in need with every purchase.

Beach House Group is among 150 brands on Amazon Launchpad, the place to discover new and unique products from the world’s brightest startups, which launched in Australia this week.

Startup Daily spoke to co-founders Ido Leffler and Lance Kalish about their success.

To find out more about how Amazon Launchpad can help your startup grow and succeed, check out the details online here.

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About the author

Simon Thomsen

Simon has been editor of Startup Daily since 2019. He hosted the Startup Daily show on streaming service ausbiz.com.au from 2020 to 2023, and now, the weekly podcast Startup 360. He was previously associate editor of Business Insider Australia, a national restaurant critic, editor of The Good Food Guide, and newspaper proprietor during a 30-plus-years career in journalism and publishing. He’s also an investor in early stage startups.

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